We’re excited to announce a new integration between BBS and Mailchimp that streamlines customer data management and enhances your email marketing capabilities.

What it does:

•Syncs unsubscribed contacts from any Mailchimp list into BBS to ensure you aren't marketing to contacts that have opted-out.

•Uploads key BBS contacts into a new Mailchimp audience called “BBS Customers XX”, (where "XX" is your company code), complete with:

oCustom fields like last sale date, membership info, and sales rep

oTags based on customer classifications, CRM opportunities, and BBS mailing lists

This gives you everything you need to build smart segments and targeted campaigns—automatically.

Please refer to Mailchimp Integration Setup and Configuration and How Mailchimp integration works with BBS for more information.